Abstract This study aims to propose guidelines for the integration of the Environmental Management System (EMS) based on ISO 14001 with the Cleaner Production (CP). For this, a systematic review was applied and five case studies have been carried out in industrial companies with considerable environmental performance. Located in the state of São Paulo, the researched companies have got CP projects to ensure environmental and economic gains and shown prominent compatibilities with the EMS based on ISO 14001. The proposed guidelines were performed in three parts: the planning stage, the integration stage and the stage of evaluation and analysis. The main compatibilities include dissemination of the environmental culture, synergy between some specific requirements of the standard and the CP, as the general requirements, legal requirements, environmental policy, training, qualification and monitoring. The guidelines can increase operational efficiency and strategic environmental management in enterprises.

O desenvolvimento e implantação de sistemas de gestão da qualidade e o uso de programas e ferramentas da qualidade são algumas das opções mais utilizadas pelos gestores para aumentar a competitividade de suas empresas. Nesse contexto, o objetivo deste artigo é apresentar o resultado de uma pesquisa tipo survey em que se verificaram e analisaram as principais características do processo de certificação ISO 9001, seus benefícios, suas dificuldades e quais programas e ferramentas da qualidade são utilizados em 236 empresas do interior do Estado de São Paulo. A pesquisa revelou que a certificação ISO 9001 gera benefícios significativos às organizações, tais como: melhoria dos processos internos e nos seus produtos; aumento da satisfação dos clientes; diminuição do número de não conformidades e de devoluções; aumento da produtividade e do lucro; melhoria no gerenciamento dos recursos e valorização da imagem da empresa no mercado. Ela também ratificou a importância da utilização dos programas e ferramentas da qualidade como forma de as empresas se adequarem melhor aos requisitos da norma ISO 9001. As dificuldades de desenvolvimento e implantação desses sistemas não se confirmaram para a amostra pesquisada. Apenas a resistência à mudança, dentre todas apresentadas, mereceu destaque para os pesquisados.

The development and implementation of quality management systems and the use of quality tools and programs are some of the most widely used options by managers to increase the competitiveness of their companies. Thus, the goal of this paper is to present the result of a research type survey which analyzed the main characteristics of the ISO 9001 certification process, its benefits and difficulties and which quality programs and tools are used in 236 company headquartered in the interior of São Paulo State. The survey showed that the ISO 9001 certification generates significant benefits to organizations, such as: improved internal processes and their products; increased customer satisfaction; decreased number of non-conformities and discards; increased productivity and profit; improved resources management and improved company image on the market. It also ratified the importance of using quality tools and programs as a way for companies to meet the ISO 9001 requirements. The difficulties to develop and implement these systems are not confirmed in the sample studied. Only the resistance to change, within all the cases presented, was highlighting by the companies.