ABSTRACT The article proposes improvements in the integrated report, based on gaps identified in the governance system of Brazilian state-owned companies, which impact on their perception of value for the results/performance of these companies. The Governance System’s gaps were obtained using the bibliometric, critical incident technique, and a lexical/content analysis. These gaps were compared to the Integrated Reporting identifying convergences and divergences. The following gaps influence a negative perception of the Governance System’s ability to add value: inadequate people management, lack of results/performance orientation, harmful political influence, ineffective project management; misalignment with organizational culture; bureaucratization and complexity of processes; flaws in the organizational structure; unbalanced controls; and lack of cooperation and partnerships. The Integrated Reporting method could work more appropriately on the following variables, so that stakeholder perception is as close as possible to the real thing: Unbalanced controls, GS not focused on results, Inadequate People Management and Bureaucratic and Complex Processes, Harmful Political Influence, Conflicts in Partnerships/Cooperation, and Project Governance.

RESUMO O artigo propõe melhorias no relato integrado, com base em lacunas identificadas no sistema de governança das empresas estatais brasileiras, e que impactam na sua percepção de valor para os resultados/desempenho dessas empresas. As lacunas do Sistema de Governança foram obtidas por meio da bibliometria, técnica do incidente crítico e análise léxica / de conteúdo. Essas lacunas foram comparadas ao Relato Integrado identificando convergências e divergências. As seguintes lacunas influenciam uma percepção negativa da capacidade de agregação de valor do Sistema de Governança: gestão inadequada de pessoas, falta de orientação para resultados/desempenho, influência política prejudicial, gestão ineficaz de projetos; desalinhamento com a cultura organizacional; burocratização e complexidade dos processos; falhas na estrutura organizacional; controles desequilibrados; falta de cooperação e parcerias. O Relato Integrado poderia trabalhar de forma mais adequada as seguintes variáveis, para que a percepção dos stakeholders seja o mais próximo possível do real: controles desequilibrados, SG não focado em resultados, gestão inadequada de pessoas e processos burocráticos e complexos, influência política prejudicial, Conflitos em Parcerias/Cooperação e Governança de Projetos.

Abstract: This article is about a case study based on the participation and contact with dynamized activities through action plans for the circular economy in Europe, specifically in Portugal. It aims to identify the main in-progress actions and the challenges for the diffusion of the circular economy in the Portuguese nation and draw a panorama for Brazil, transiting through different data sources, economic sectors and stakeholders. Through data triangulation, the investigative plan contemplated participatory observations in workshops, interviews with experts, documental analyses and means of communication. After going through data cross checking for validation, the content was aggregated to a strategic analysis matrix. As a result, it was possible to identify the strengths, weaknesses, opportunities and challenges associated with the growth of the circular economy in Portugal, as well as to indicate directions and possibilities in the Brazilian context. It is possible to realize, for both countries, the importance of the international benchmarking for the recognition and promotion of circular economy actions, besides the necessity to revise laws aligned with the internal e external market rules, by increasing the offer of circular products and services.

Resumo: Diante das ações globais de expansão de estratégias de produção e consumo sustentáveis, este artigo objetiva agregar princípios de economia circular no processo de desenvolvimento de produtos em arranjos produtivos locais. A metodologia contemplou uma revisão sistemática da literatura e análises documentais, possibilitando, a partir da identificação das particularidades dos arranjos, a composição de um modelo de desenvolvimento de produtos orientado ao pensamento do ciclo de vida e à economia circular.

Abstract: In the face of global actions to expand sustainable production and consumption strategies, this article aims to add principles of circular economy in the process of product development in industrial clusters. The methodology covered a systematic review of the literature and documentary analyzes, making it possible, from the identification of the particularities of the clusters, the composition of a product development model oriented to life cycle thinking and circular economy

Resumen: Ante las acciones globales de expansión de estrategias de producción y consumo sostenibles, este artículo objetiva agregar principios de economía circular en el proceso de desarrollo de productos en aglomeraciones productivas locales. La metodología contempló una revisión sistemática de la literatura y análisis documentales, posibilitando, a partir de la identificación de las particularidades de las aglomeraciones, la composición de un modelo de desarrollo de productos orientado al pensamiento del ciclo de vida y la economía circular.